I’ll admit it. I was one of the original college kids on Facebook. It came out when I was a college freshman and I believe my university was one of the first ones on there. I was a little apprehensive at first; I’ve always been kinda slow when it comes to adopting social media. But I finally jumped on the boat and have been with it for… almost 10 years? Wow.
Anyway, Facebook is finally getting to the point that they aren’t privately owned and are offering stocks to the general public. There are a couple things that have come up since those announcements have been made.
The first thing was that Zynga was a huge money maker for Facebook in Q1 of this year. Zynga is the game network that makes my favorite game, Words with Friends. They made approximately 15% of Facebook’s income in that first quarter of 2012. Wow. That is significant. In 2011, they were closer to 10%, but the introduction of Words with Friends shot that through the roof. I’ll admit, I was a part of that profit. I paid so I didn’t have to see ads anymore!
The other issue that came up is that there are no women on Facebook’s board of directors. Oh, that’s not a good thing for people to find out when there are tons and tons of women on Facebook. There was a protest this week that Facebook just seemed to ignore. That may become a little bit of an issue as time goes on and what happens within the company has to be in the public eye more than it ever has been before.
What I really hope is that Facebook gets a little better at listening to the user base. They haven’t always been the best about it (hence the irritation at things like timeline and every time they fix things that aren’t broken). If there are investors that aren’t working for the company, that will be a huge benefit to everyone who is on Facebook. Well, unless they’re just rich people who don’t care about what Facebook is like, they just want money. Then this whole point is totally moot.
Also, Facebook being on the stock market may help the stock market a little bit. I’m not saying it’ll change the fate of the world, that’s giving it way too much of an influence on the stock market. But any popular venue going into the public stock market (instead of having shareholders within the company and not outside of it) will give the market a tiny little boost here or there. And at this point, the stock market needs all the help it can get, right?
Do you think that Facebook is going to reap some sweet benefits from being on the stock market? Maybe they’ll start listening to us because consumers will own a portion of the company? That’d be nice, I’d like the format to stop changing (I’m not a fan of timeline at all). Share some of your thoughts in the comments and have a great day! We’ll see you back here tomorrow!
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