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Worst Customer Service View more presentations from duzins.

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By Sookie Shuen How much can your company benefit from a timely rebranding and revitalization?  When considering this question, one must keep in mind that rebranding does not necessarily address the wants and needs of the company directly, but rather speaks to the wants and needs of that company’s current and prospective customers.  Therefore, the [...]

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I’m giving this talk on Wednesday to a group of customer service pros at NACCM.  I write out all my speeches completely, as I’m just terrible at off-the-cuff speaking.  I mean, I can do it, but I just can not stay on task unless I write it all out.  Scroll past the embedded slide deck [...]

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I’m not sure if this is a new trend as I’ve been on a self-imposed exile from the blogosphere for a few years, but when did bloggers just stop trying?  Beyond the typical and understandable typos and dead links, I’m seeing really crappy blogging all over the place. No actual content Yes it’s a good [...]

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Since I’m ramping up promotion on my new book, I’ve really been focused on getting the book’s name out there and raising my own visibility.  To that end, I’ll admit I even considered using the Auto DM method.  But, before I could even do the research to find out what others thought, I realized deep [...]

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  As a community manager, you’ll see hundreds of claims of cyberstalking/harassment/bullying (kids only).  Of course, most are baseless, but because of the possibility that someone could be in danger, you have to take every one of them seriously.  In my almost 15 years of experience of doing this, I can count on one hand [...]

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  So, you think you want to be a community manager? Snagging a job as a community manager isn’t easy. First, realize that competition for these jobs is fierce.  I’ve been doing this since 1996, and there are alot of folks with 10+ years of experience that want the same jobs you do.  Don’t give [...]

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In this ‘off the record’, or ‘unattributed’, or whatever you want to call it, Tweet, Nick Bilton gets the nitty-gritty on how Zuckerberg feels about user privacy.  Now, to be fair, I’m sure he’s not totally against some user privacy, but it’s the internet people!  Other than your date-of-birth, emails, social security number, and your [...]

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Know what you want… Seems simple right? In my experience, dealing with hundreds of clients over the last 12 years, very few can actually quantify what they want. Some tell me they want marketing help (far too vague), but when I ask about success metrics, they almost invariably cite traffic as their primary success measure. [...]

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